MEMECOINS · LIVE · USD 24H
EXHIBIT 3 · SUPPLEMENT TO THE MODEL

The Register

Two ledgers of the same conversion. A memecoin issues a joke directly as a tradable asset. A memetic act does the same with a phrase, a prop, a number, a stunt or an image, usually from the top down. The register records each case and the moment it best illustrates the model.

MEMECOINS17
MEMETIC ACTS33
WITH A USE CASE0
INVOLVING A HEAD OF STATE13
CLASSIFICATION
$DOGE Dogecoin 2013 · Own chain Pure Kek
ORIGIN

Created by Billy Markus and Jackson Palmer as a joke about crypto speculation, using the Shiba Inu “doge” meme.

MOST INSTRUCTIVE EPISODE

Repeatedly promoted by Elon Musk. The price fell sharply around his May 2021 Saturday Night Live appearance, where he called it a hustle in a sketch. In 2025 the acronym was reused for a US government department.

$SHIB Shiba Inu 2020 · Ethereum Derivative Kek
ORIGIN

Launched by an anonymous founder as the “Dogecoin killer”: a joke about a joke.

MOST INSTRUCTIVE EPISODE

Half the supply was sent unsolicited to Ethereum co-founder Vitalik Buterin. In 2021 he burned most of it and donated a share, worth over a billion dollars on paper, to a COVID-19 relief fund in India.

$PEPE Pepe 2023 · Ethereum Pure Kek
ORIGIN

Built on Matt Furie’s Pepe the Frog, without involvement of the artist.

MOST INSTRUCTIVE EPISODE

Its own website stated that the coin had no intrinsic value and was for entertainment only. It reached a market value of several billion dollars anyway.

$BONK Bonk 2022 · Solana Morale Kek
ORIGIN

Released weeks after the collapse of FTX, when the Solana ecosystem was in crisis.

MOST INSTRUCTIVE EPISODE

Half the supply was airdropped for free to Solana users and developers. A morale booster issued as a currency.

$WIF dogwifhat 2023 · Solana Pure Kek
ORIGIN

A photo of a Shiba Inu wearing a pink knitted hat. That is the entire whitepaper.

MOST INSTRUCTIVE EPISODE

In 2024 holders crowdfunded roughly $700,000 to show the dog on the Las Vegas Sphere.

$FLOKI Floki 2021 · Ethereum / BNB Celebrity Kek
ORIGIN

Named after Elon Musk’s Shiba Inu.

MOST INSTRUCTIVE EPISODE

Ran an advertising campaign on the London Underground. The UK advertising regulator ruled the ads irresponsible for trivialising investment in an unregulated product.

$TRUMP Official Trump 2025 · Solana Political Kek
ORIGIN

Launched three days before the 2025 US presidential inauguration. Most of the supply was held by entities linked to its issuers.

MOST INSTRUCTIVE EPISODE

In May 2025 the largest holders were invited to a private dinner with the president. Access to office, priced in a meme.

WHO PAID

Small holders. By May 2025 about 764,000 wallets had lost money, while 58 wallets made more than $10 million each, $1.1 billion in total. Wallets tied to the creators collected over $324 million in trading fees.

Investors’ losses, first 19 days$2.0 bn
Trading fees to entities behind the coin$100 m
Chainalysis for the New York Times, February 2025.
$MELANIA Official Melania 2025 · Solana Political Kek
ORIGIN

Launched two days after $TRUMP, by the same household.

MOST INSTRUCTIVE EPISODE

Its price fell steeply within weeks. The sequel underperformed the original.

WHO PAID

Late buyers. According to the Financial Times, 24 wallets earned $99.6 million by buying in the two and a half minutes before the coin was announced.

$LIBRA Libra 2025 · Solana Political Kek
ORIGIN

Presented as a fund for Argentine small businesses.

MOST INSTRUCTIVE EPISODE

Promoted by Argentine president Javier Milei on X in February 2025. It collapsed within hours, the post was deleted, and investigations followed.

WHO PAID

Retail traders. Nansen found that 86% of larger wallets lost money, $251 million in total, while about 2,100 wallets took roughly $180 million in profit. In October 2026 an Argentine judge cleared Milei, finding no crime; an appeal followed.

Losses, 86% of wallets$251 m
Profits, about 2,100 wallets$180 m
Nansen, realised results of wallets with more than $1,000 profit or loss.
$FARTCOIN Fartcoin 2024 · Solana Pure Kek
ORIGIN

Emerged from the AI-agent meme scene around the chatbot Truth Terminal.

MOST INSTRUCTIVE EPISODE

Passed a billion dollars in market value within months. Holders described its value proposition in terms best left unquoted.

$SQUID Squid Game Token 2021 · BNB Rug
ORIGIN

An unofficial token riding on the popularity of the Netflix series.

MOST INSTRUCTIVE EPISODE

Buyers discovered they could not sell. The creators withdrew the liquidity, worth millions, and disappeared. The model’s cycle, completed in one step.

WHO PAID

Everyone who bought. The developers drained an estimated $3.38 million on 1 November 2021; more than 40,000 holders were left with tokens they could not sell.

Drained by the developers$3.38 m
Recovered by buyers$0
Gizmodo and CoinMarketCap data, 1 November 2021.
$POPCAT Popcat 2023 · Solana Pure Kek
ORIGIN

Based on a photo of a cat edited to open and close its mouth, first popular as a clicking game in which countries competed for the most clicks.

MOST INSTRUCTIVE EPISODE

A contest in pure, purposeless attention, later issued as a token. The clicks were always the product; the coin made it official.

$BRETT Brett 2024 · Base Derivative Kek
ORIGIN

Named after Brett, Pepe’s roommate in Matt Furie’s comic Boy’s Club. Again without the artist.

MOST INSTRUCTIVE EPISODE

Became the leading memecoin on the blockchain built by a listed crypto exchange. A supporting character, promoted to mascot of an ecosystem.

$MOG Mog Coin 2023 · Ethereum Pure Kek
ORIGIN

Named after “mogging”: online slang for outclassing someone in looks or status.

MOST INSTRUCTIVE EPISODE

Holders added pixel sunglasses to their profile pictures to signal membership. A status game, issued as a currency.

$GOAT Goatseus Maximus 2024 · Solana Synthetic Kek
ORIGIN

Launched by an anonymous user after the AI chatbot Truth Terminal kept posting about a crude internet meme it called the “Goatse Gospel”.

MOST INSTRUCTIVE EPISODE

Passed a billion dollars in market value. The first memecoin made famous by an AI that had already received a sizeable crypto donation from a venture capitalist.

$JEANPHIL Jean Philanthrope 2026 · Solana (Pump.fun) Synthetic Kek
ORIGIN

Launched two days after the first video of an AI-generated character, and promoted from the character’s own accounts.

MOST INSTRUCTIVE EPISODE

A token under the name lost more than 99% within a day; another was valued at about $8.8 million on a liquidity pool of $415,000. The creator earns a fee on every trade, up or down.

ORIGIN

Launched in December 2024 by Haliey Welch, who went viral earlier that year with a two-word answer in a street interview.

MOST INSTRUCTIVE EPISODE

The price collapsed by more than 90% within hours of launch, amid accusations that insiders had bought early and sold into the hype. A lawsuit followed. Fifteen minutes of fame, tokenised and liquidated.

WHO PAID

Many first-time crypto buyers, according to the lawsuit. Twelve plaintiffs reported combined losses of over $151,000 after a crash of more than 90% from a peak near $490 million.

Ticker prices are live market data. Nothing in this register is financial advice, political advice, or advice.

FILINGS

Submit a filing.

The Register is incomplete by design. If you know of a coin, term or memetic act that belongs here, file it with the Institute. Include the name, the date, what happened and at least one source. Filings are reviewed before inclusion; not every filing is accepted.

Submit a filing submissions@kekonomics.com
REFLECTION

The model, without the model.

Most of the meme economy converts attention into value indirectly: through platforms, advertising, merchandise. Memecoins skip the intermediaries. The joke is minted, listed and traded on the same day, and its price is a direct reading of how much attention it holds.

The register shows a recurring pattern. A coin starts as a parody of speculation, attracts speculation, and is then adopted by the people it was parodying: billionaires, celebrities, and eventually heads of state. At each step the joke becomes less funny and more expensive.

In the terms of the model, fundamentals are not low. They are absent by design, and several projects say so openly. That honesty has not reduced demand.

Memetic acts run the same cycle from the other end. A chainsaw, a phrase or a car in orbit is produced by people who already hold power, and released to be copied. The audience does the distribution. The return is paid in attention, and attention converts.